The old saying goes, all you really need to know you learned in kindergarten. While I’ve always thought that made a good bit of sense, it really hit home today as I watched executives from the long-running children’s show Sesame Street present at the Cannes Lions International Festival of Creativity. Their premise? Change the world…
Don’t think you’re a data person? Turns out you already use analytics in your everyday life. Find out how you can understand and tap into your inner data analyst.
Everyone seems to want videos for their content these days. But is video always the best way to get your message across? We examine why the pen may be mightier than the camera.
The 2018-2019 NFL Season ended with perhaps the least surprising headline: New England Patriots are Super Bowl Champs. Again. But the season started with a wholly original headline: Former QB Sparks Controversy in New Nike Ad. When Nike released a TV spot in early September 2018 featuring Colin Kaepernick, the sports apparel company was gambling…
Ideas for new programs or products can spike interest in the news coming from your organization. Since innovation can and does come from anywhere and anyone, here are some ways to be a fantastic facilitator in your company’s next brainstorming exercise…
A Harvard Study of Communications says it only takes seven seconds for you to make a first impression on another human being – only seven seconds. And that’s when you are a real person with a voice and demeanor and personality, face-to-face with someone else.
Organizations, like individuals, are all unique. And we know – we have longstanding relationships with some of the best brands in the world. When you are talking about the way your audiences see you, you are essentially talking about your brand.