We don’t have a one-size-fits-all approach. Instead, we spend time getting to know your business and your community, understanding your challenges and goals so we can offer tailored solutions we know will drive results.
KWI began as an internal communications firm, embedded with companies who wanted true connection to an often-neglected audience: their own employees. Even today, that’s what makes our agency unique, embedding our employees in your company. We give your team the insight they need to help you reach your people and build a community around them. We bring fresh eyes to every problem and search for new answers to old initiatives. From tactical communications support to strategic guidance on change management and effective employee engagement, our team is dedicated to ensuring your internal strategy yields tangible results.
People are the core of any business, and your employees are the difference between growth and stagnation. We strive to understand what makes them tick and provide comprehensive strategy and support to help you build, revitalize or improve engagement with your workforce. When they connect enthusiastically to your initiatives, your business grows faster and stronger.
Additionally, when considering engagement and internal strategy, the only thing that’s certain is change. Companies with high-quality change management techniques are six times more likely to meet benchmarks compared to companies with leaders that fail to effectively manage both people and processes*. Change isn’t effective unless people are brought in and buy in.
We use data-driven strategies and targeted messaging to inspire and engage your people.
Looking for a unique way to care for your employees?
Check out our Virtual Wellness Program.
In our immersive consulting approach, we dive into your business, your leadership style and your communications infrastructure to improve business operations. Through first-person interviews, custom surveys, focus groups and observational studies, we help clients understand and quantify how people feel. Through research, insights and data science, we take into account operational needs, leadership desires, employee concerns, shareholder demands and cultural trends to offer a confident, thorough point of view on any business challenge.
We’ll provide an assessment of your current programs and processes, as well as how they compare with competitors and industry best practices. By facilitating strategic, people-centric management, we help companies develop and nurture their community, creating a continually evolving culture that represents a true partnership between leaders and community members.
Since the majority of our waking hours are spent at work, effective management and organizational readiness have a direct impact on the success of your team and business. Strong and strategic management helps employees feel connected to their community, which results in lower rates of stress and absenteeism. By cultivating community, companies and their leaders and managers are better able to anticipate opportunities and address challenges. As connections strengthen and communications build trust and alignment, community members become engaged contributors and true advocates who enhance business performance and profits.
Our integrated approach to public relations and brand reputation focuses on crafting communications campaigns that authentically represent your product and services and connect with the right audience, at the right time and on the right channel. We craft powerful messages that align your organization’s strategy and goals, and we get them to your audience through the right outlets, ensuring your brand will instill confidence, excitement and trust. We also provide sustainability consultation and expertise that can support the establishment, development or improvement of your corporate social responsibility (CSR) program.
Your reputation is a reflection of your relationship with the public and can impact every area of business, including strengthening employee loyalty, reinforcing financial stability and growth, attracting the best talent, increasing purchase intent and the ability to rebound following a crisis. Socially responsible companies present bigger profits and better share return than their competitors, while a long-term strategy incorporating sustainability practices seems to ensure their growth and prosperity.
Using carefully crafted content and tactful community management, social media can be an effective tool for engaging your existing communities or expanding your reach to new audiences. Our expert team can navigate the ever-changing digital landscape to help you build trust, share CSR messaging, create brand ambassadors, reach new customers and support other business goals.
More than 3.5 billion people worldwide are active on social media daily – that’s 90.4% of Millennials, 77.5% of Generation X and 48.2% of Baby Boomers. Facebook is the most widely used social network with roughly two-thirds of U.S. adults (68%) using the platform regularly*. By leveraging a mix of organic content and paid campaigns, we can use your company’s social media channels to showcase your brand, build trust and connect with your communities.
Gaining and keeping the attention of your community requires something visual, interesting and engaging to cut through the noise. KWI Creative Studios creates professional, visually engaging content to set your business apart. From graphic design and photography to video production, our creative team specializes in visual storytelling. In a world where consumers are constantly bombarded with messaging, communications goes beyond just words. See what our creative team can do for you.
Just three days after explaining something to your audience, they’re only going to remember about 10% of what you said. However, add in a visual, and people will remember 65%*. That’s a big difference. According to Shlomi Ron, CEO of the Visual Storytelling Institute, visual storytelling leverages compelling narratives, placing your customer at the heart of the story, staged with an emotional visual media experience. The truth is visual storytelling is both engaging and memorable. It makes an impression. Effectively distributed across your buyer’s journey, it empowers customers’ lives and drives business results.
Our team of communication experts and management consultants is eager to learn about your business.