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Daily Archives: September 28, 2021

Eye-Catching Design Is Good for Business

Creative & DigitalBy Heath BeefermanSeptember 28, 2021

By Heath Beeferman It doesn’t matter who you are or what you are selling, every company is a design company. Design has never been more important to the success of a business – consumers expect polished, eye-catching creative, often basing trust and credibility on a brand’s visual identity. Brands that prioritize and invest in designers…

Leveraging Employee Strengths to Build a Healthy Workplace

Leadership Enablement, People, Culture & CommunityBy Celia WillisSeptember 28, 2021

Originally published in PRSA’s Strategies & Tactics on Aug. 1, 2021. By Celia Willis When I reflect on the last 17 months, I find the same refrain echoing in my mind: Are we out of the woods yet?  As we begin to emerge, slowly and cautiously, into the clearing, the irreversible impact of the past year…

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